Popup is a great marketing tool if you implement it the right way. Since WordPress has no default feature to create a popup on your website, you need to install a plugin to do so. There are a bunch of popup builder plugins for WordPress out there. We have curated some of the best ones.
One of the crucial things to notice when selecting a popup builder plugin is the trigger types. Trigger types determine how a popup to appear on your website. For instance, you can set the popup to appear after a visitor clicking a button or when a page is fully loaded.
Here are 6 of the best popup builder plugins for WordPress.
1. JetPopup
JetPopup is an Elementor-based popup builder plugin. Before being able to use this plugin, you need to install Elementor first. Elementor, as you have known, is the most popular page builder plugin with a very intuitive interface. JetPopup allows you to use the Elementor intuitive editor to create a beautiful popup. You can use JetPopup whether to create a promotional popup, email subscription form popup, and so on. JetPopup supports display conditions, allowing you to set where the popup to appear. Whether on the entire website, on a specific page, on a specific post, and so on.
As mentioned earlier, trigger type is a crucial enough thing you need to notice. JetPopup itself supports the following trigger types:
- On page load
- Inactivity time after
- Page scrolled
- Try exit
- On date
- Custom selector click
With those trigger types, you can set the popup to appear when a page is fully loaded, when a user is scrolling a page, when a user is trying to close the page, and when a user clicks a certain element on a page. To save you time in creating a popup, JetPopup offers about 64 premade popup layouts. Of course, you can also create a popup from scratch with your own design concept. JetPopup supports an integration with MailChimp.
JetPopup itself is a member of the JetPlugins, a set of WordPress plugins (or Elementor add-ons more precisely) developed by Crocoblock. You can get it from the official website of Crocoblock. Alternatively, you can also get it on the bundle of Jupiter X theme and Monstroid2 theme.
2. Elementor
Elementor is more than a page builder plugin. With Elementor Pro, there are at least 12 plugin types you can replace, including a popup builder plugin (Read: Elementor Free vs Elementor Pro). You can use the popup builder feature of Elementor to create a beautiful popup on your WordPress site without dealing with CSS or HTML. Same as JetPopup, the Elementor popup builder feature also supports a wide range of trigger types:
- On page load
- On scroll
- On scroll to element
- On click
- After inactivity
- On page exit intent
When creating a popup with Elementor, you can also set where the popup to appear. Whether on the entire website, a certain page, a certain post, posts in a certain category, posts with a certain tag, and so on. Not only you can use the Elementor popup builder to create a promotional popup or an email subscription popup, but you can also use it to create a full-screen menu, off-canvas menu, a notification bar, and so on.
Elementor offers over 100 premade popup templates you can choose from, allowing you to create a beautiful popup in no time.
3. Bloom
Bloom is especially a great popup builder plugin for a marketing purpose. You can use this plugin to create an email subscription form and connect the form with a wide range of email marketing tools such as Mailchimp, MailerLite, ActiveCampaign, AWeber, MailPoet, SendInBlue, and so on. The analytics feature allows you to monitor the performance of your popups. Bloom supports the following trigger types:
- After delay time
- After inactivity
- After commenting
- After scrolling
- After purchasing
- On clock
There are also options where you want your popup to appear. Whether on the entire website, homepage only, certain post, certain page, posts in a certain category, and so on.
Bloom itself is designed specifically to create an email subscription form popup. There are over 80 premade popup templates you can choose from. Bloom is one of the products of Elegant Themes, the developer of the Divi theme.
4. Divi Supreme
Just like JetPopup that depends on Elementor to work, Divi Supreme depends on Divi (be it Divi theme or Divi Builder) to work. The plugin allows you to create a beautiful popup using the visual editor of Divi Builder. Divi Supreme supports four trigger types to show the popup: on click, on page load, on page scroll, and on exit intent. There are some additional settings offered by Divi Supreme. For instance, you can set the expiration date of a popup. Also, you can control how a popup to be closed. Whether via a close button or by clicking any area outside the popup.
Divi Supreme itself is one of the most popular Divi plugins. It is released as a freemium plugin. However, you need to use the pro version to be able to create a popup using this plugin as the popup builder is only available on the pro version. The pro version of Divi Supreme is available on its official website and Divi Marketplace.
5. Ninja Popups
The first three popup builder plugins above are available in a subscription-based payment option. If you are looking for a popup builder plugin that you can get with a one-time purchase option, Ninja Popups is a great fit. You can get this plugin at $27. Ninja Popups has a similarity as Bloom in which it is designed specifically for a marketing purpose. You can use Ninja Popups to create an email subscription popup. Some of the email marketing tools you can integrate with Ninja Popups are Mailchimp, GetResponse, and ConvertKit.
Ninja Forms comes with a visual popup builder that makes it easy for you to create a popup. While you can create a popup from scratch, there are also premade templates you can choose from. Ninja Forms supports the following trigger types:
- Exit intent
- After scrolling
- After inactivity
- On load page
6. ConvertPlus
ConvertPlus is especially a great option if you use WPBakery. The developer of ConvertPlus offers a WPBakery add-on that you can use to create a popup using WPBakery visual editor. Even so, ConvertPlus has no dependency with WPBakery, meaning that you can use it without WPBakery. ConvertPlus also comes with a visual editor that you can use to create a popup. There are over 100 premade popup templates you can choose from to create a popup. ConvertPlus supports integrations with popular email marketing tools like Mailchimp, MailerLite, GetResponse, ActiveCampaign, SendinBlue, Constant Contact, MailPoet, and so on.
5 trigger types offered by ConvertPlus are:
- Exit intent
- After time delay
- On page scroll
- User inactivity
- On click
In addition to the five trigger types above, you can also display the popup once a user reached the end of the page.
7. WP Popups
WP Popups is another plugin that you can use to create a popup on your WordPress site. WP Popups is especially a great option for a marketing purpose as it comes with an analytics feature that you can use to track the popup conversions and impressions. You can also integrate the analytics feature with Google Analytics. WPForms also comes with a drag and drop popup builder to ease your job in creating a popup. You can create a popup whether from scratch or from a template. The trigger types offered by WP Forms are:
- Exit intent
- Seconds after page load
- Scrolled down pixels
- Percent of page height
- CSS class click
